Independent Marketer · Lausanne · Remote

Strategy,
creation,
results.

Over a decade in marketing, Swiss federal certificate. Brand, content, acquisition, generative AI. In 2026, I work remotely from anywhere in the world.

Let's talk → Discover my profile
Federal Certificate Remote-first FR · EN · ES On the road
Profile

Ten years in the field.
Results first.

In marketing from the start. Federal certificate in hand, over a decade on brand, content and acquisition projects. I've learned one simple thing: remove what isn't needed so what remains truly lands.

In 2026, I'm crossing the world with my laptop. Time zones don't change the quality of the work. Available remotely, anywhere on the planet.

LinkedIn → Write →
10+
Years in marketing
3
Languages
1
World tour
Lausanne · CH World tour 2026 World traveler In a relationship Photography Sport & Strava Nature & adventure Web & Digital Prompt Engineering & Generative AI ChatGPT · Claude · Midjourney Data-driven Continuous learning
Portrait Sébastien Genin
Expertise

From plan to field.
All the way.

No off-the-shelf method. Four skills calibrated to what each project demands.

↗

Brand Strategy

Positioning, promise, audience, tone of voice, annual plan. The skeleton before the makeup.

PositioningBrand guideEditorial content
↗

Art Direction

Full Adobe Suite. From print to motion, including photography and visual identity.

Adobe SuiteVisual identityMotion
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Acquisition

SEO, Google Ads, Meta, GA4. ROAS before likes. Measuring what really matters.

SEO / SEAGoogle AdsMeta · GA4
↗

Generative AI

ChatGPT, Claude, Midjourney daily. Not as a gadget, but as a real productivity lever.

ChatGPT / ClaudeMidjourneyPrompt engineering
Projects

Some
projects.

A selection of recent work.

maisondescigales.com
Preview Maison des Cigales
01 Holiday rental

Maison des
Cigales

Website for a family home near Toulon. Photos, atmosphere, booking. Simple, effective, honest.

Visit the site →
aventuriers.ch
Preview Aventuriers.ch
02 Urban game

Aventuriers.ch

Walking city games. Quizzes, challenges, routes. With friends or as a team.

Visit the site →
matthieuetsebastien.ch
Preview Matthieu et Sébastien
03 Travel journal

Matthieu &
Sébastien

Real-time travel journal of a world tour. Itinerary, stops, photos. The honest version, unfiltered.

Visit the site →
finora-consulting.ch
Preview Finora Consulting
04 Crypto · Education

Finora
Consulting

Cryptocurrency education and coaching, by women for women. A 3-month programme moving from doubt to financial autonomy.

Visit the site →
Career

Ten years. In detail.

Experience, training, skills and key projects. All on the CV page.

Full CV

The career
without filters.

Ten years of marketing. B2B, digital, AI, art direction. A dedicated page with all the details.

View CV →
LinkedIn

On LinkedIn,
everything is public.

Career, education, recommendations. Up to date. The best place to connect.

View profile →
Contact

Your turn
to play.

Form Send a message → LinkedIn Sébastien Genin → Instagram @sebastiengenin → Facebook Sébastien Genin →

I respond as soon as possible.